I had the pleasure of meeting Haley from Hermosa Jewelry through Laura, a mutual friend and the talent behind Stitch-Able. Last November, the three of us got together and had a “trunk show / open house” around Thanksgiving that was really fun. In between talking to customers, we started chatting about packaging and all of that other fun stuff. I was so excited that Haley wanted to have us do some fun things to go alongside her stunning jewelry.
She already has a great logo, so we took it one step further and created this really fun and unique pattern out of the “H” in the logo. The pattern makes an appearance on the earring card as a “watermark” of sorts and on some of the other collateral cards.
The envelope is probably my favorite. A touch of shimmer, and printed with a pretty “Thank you!” message in matching blue. In an understated way, we also included social media handles there so hopefully people will be excited to snap photos & share when they get their beautiful order.
Two different cards can go in the envelope – a “jewelry care” card (such great information!) and one that tells the story of Hermosa and the purchase you just made. Makes for a perfect package!
We did a quick little mini photoshoot in the office this week so I got to play with some jewelry too. I know you want to, so head over to Hermosa to go shopping, and I hope you like the packaging in person 🙂